June (Aquired by Weber)
Product Interaction Designer
Mar 2021 - Present
As part of the connected design team. I design connected experiences between grill hardware and our apps.
- Re-launched the Weber Connect App in April 2023 (4.5 ⭐Rating)
SoFi
Senior Staff Designer - SoFi Credit Card
May 2020 - Mar 2021
- Designed the SoFi Credit Card app experience.
Senior Staff Designer - SoFi Invest
April 2019 - May 2020
- Helping to build the SoFi Invest platform with impactful product experiences for the novice investor.
- Launched Build Your Own Watchlist
Senior Designer - Design Systems
June 2017 - April 2019
- Designed and maintained the first version of the SoFi Design System
- Developed the first motion design system.
- Created the first set of SoFi Illustrations
- Launched SoFi Money Sizzle Reel with my Money Partners
Fitbit
Design Lead
March 20216 - June 2017
- Re-designed the Fitbit app dashboard
- Designed motion for the Fitbit Dashboard tiles, including celebration animations.
- Pre-vis motion design for future write devices.
- Re-designed the graphs found in the Fitbit companion app
Senior Visual / Motion Designer
March 2014 - March 2016
- Re-designed the Bluetooth pairing experience for Fitbit Connect the desktop companion app.
- Designed and animated celebration animations for Fitbit Surge devices
- Animated elements for Fitbit Charge HR
- Started the development of the Fitbit Design System
Flixel
Lead Product Designer
April 2013 - March 2014
- I worked on all aspects of Flixel for iOS and Flixel Cinemagraph Pro for MacOS. The visual design for the iOS apps and the desktop app. As well as the filters that were used in each app. Developed the workflow for the desktop application giving users a powerful set of creative tools that were simple and easy to use to create Cinemagraphs. In addition to the visual and UI design work, I updated the Flixel word mark, app icons, and website. Our MacOS app won an Apple Design Award in 2014
Isobar
Associate Creative Director
Sept 2011 - January 2013
- Responsible for digital creative work from the Toronto office. Leading a small team of art directors and copywriters. We develop everything from websites to social activations online. Developed work for Adidas, Absolut, Wisers, and Infiniti/Cirque du Soleil.
Rocket XL
Associate Creative Director
May 2010 - September 2011
- I led a small team to create social experiences for our clients. Specifically building custom Tabs and Apps on top of the Facebook platform. I concepted, designed and brought to market numerous different online activations for a variety of clients. Including Cadbury, Maynards, Samsung and the NHL.
TAXI
Interactive Creative Developer
April 2007 - May 2010
- I did a lot of talking, talking about ideas and technology. I gave lunchtime seminars about new tech, how to blog, HTML basics, Development cycles and video games. I edited and created motion graphics for both instore video screens and microsites. I built and managed the creation of 400+ banners for a single client. I designed interfaces. Collaborated with creative teams and served as a sticky layer between traditional creative teams and developers.
Maclaren McCann
Art Director
April 2005 - April 2007
- During my stay at Maclaren McCann, I held it down on the interactive creative front for Chevy, Cadillac and Hummer GM brands. This meant I spent most if not all my time making online interactive experiences for the vehicle pages on gm.ca. This included flash based feature content, banners and badges for the site. I even contributed to programs that were outside my brand homes, more notably work for great wolf lodge, Pontiac and Intel. I also had the opportunity in developing an online hub for younger folks for GM. thisismyride.ca which sadly no longer exists was a huge foray into the younger 18-34 market when it came to vehicles and green initiatives by GM.
Helios Design Lab
Design Technologist / Motion graphics
April 2000 - March 2005
- Worked on a variety of clients including FUSE, Virgin mobile Canada, Nike, Nickelodeon, OK47, Geek Boutique, Playstation Canada, Government of Canada, Dodge, Rogers. Executed interactive flash pieces designed and coded by myself as well as did motion graphics for both broadcast and online.